SEED PROBIOTICS

SUMMER MERCH 2023—

This campaign focused on One Health–– a collaborative, multi-sectoral, and trans-disciplinary approach to achieving optimal human and planetary health. From an employee experience lens, this translated to encouraging our folks to explore nature, shift perspective, and play in the outdoors. The goal was to create an educational and playful experience of our brand and mission, while encouraging our team to get outside, turn off their screens, and recharge.

To inspire this call-to-action, we included multiple items for exploration, inquiry, and personal field-guiding.