I’M CLARE — A SENIOR COPYWRITER, NARRATIVE STORYTELLER, AND CERTIFIED SILLY GOOSE.

AT THE HEART OF MY WORK IS CURIOSITY ABOUT PEOPLE. I LOVE DIGGING INTO THE DETAILS OF HOW PEOPLE LIVE, WHAT THEY CARE ABOUT, AND THE CULTURAL THREADS THAT SHAPE THEIR WORLDS — THEN TRANSLATING THOSE INSIGHTS INTO STORIES, COPY, AND CAMPAIGNS THAT FEEL MAGNETIC.

MY WORK HISTORY SHAN’T MATCH THAT OF YOUR TYPICAL CORPORATE GAL IN YOUR INBOX. I’VE WORKED ACROSS NONPROFIT, SMALL BUSINESS, AND STARTUP DTC BRAND SPACES, AND APPROACH MOST WORK THROUGH A LENS THAT CAN ONLY BE DESCRIBED AS CONTAINING MULTITUDES.

IN A MEETING, YOU CAN EXPECT ME TO ASK THINGS LIKE: WHAT’S THE REAL STORY HERE? WHO IS THIS ACTUALLY FOR? AND, WHAT WOULD MAKE A NORMAL PERSON CARE? YOU CAN ALSO EXPECT MENTOS GUM FOR THE TABLE.

I’M A JOURNALIST TRAPPED IN A BRAND NERD’S BODY AND AN EMOTIONALLY ATTUNED COLLABORATOR. TO ME, WRITING IS A BRIDGE BETWEEN EVERYDAY EXPERIENCES AND MAKING MEANING OUT OF WHAT THE HECK WE’RE ALL DOING HERE.